Category: Availability
-
Heuristics: Availability Pt.2
After exploring the causes and effects of the heuristic of availability, we will return to the behavioural economics study we carried out, explaining how the question we set used the availability heuristic and evaluating the results. Again, we wanted to test the heuristic of availability first-hand, and so one of the other questions in the…
-
Heuristics: Availability Pt.1
As we explore this notion of heuristics, it is time to look at the availability heuristic. In this article, we will see what it is, how it works and examples of where it can take effect to cause an irrational outcome. Essentially, the heuristic of availability[1] involves using examples and ideas that you already know,…
Economics 101 